Case Study Smart Factory

How Beiersdorf has advanced the digitalization of production on the path to the intelligent factory

Industry 4.0 stands for the fourth industrial revolution, characterized by the horizontal and vertical integration of production systems and production resources. The goal is more flexible and cost-effective global manufacturing for customized production. To achieve this, Beiersdorf began laying the foundation years ago for a smart factory based on "simplicity" and "agility". A Travelogue.

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„One must also consider whether a customer will soon demand individual packaging or even customer-specific ingredients.“

Cem Dedeoglu, Supply Chain, Global Process and Application Solutions, Beiersdorf Shared Services GmbH

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Ulf Kottig
Head of Marketing & Customer Experience (CX)